Showing posts with label McDonald's. Show all posts
Showing posts with label McDonald's. Show all posts

Thursday, March 17, 2011

McDonald's Goes Green with their St. Patrick's Day Stunt 'Shamrock Shake Spill'

Continuing the world-wide St. Patrick's Day tradition of turning everything green, the McDonald's Operators of Chicagoland and Northwest Indiana have created the 'Shamrock Shake Spill'.  Maybe not as endearing to some due to the recent tragic oil spills of late, the gag is not lost on those of us who want to keep St. Patrick's Day one of the funnest days of the year.  Hey at least the spill is green.

Credits:
Advertising Agency: Leo Burnett, Chicago, USA
Executive Creative Directors: Mark Tutssel
Creative Directors: John Montgomery, Brian Shembeda, Avery Gross
Art Director: Tim Ratchford
Copywriter: Jason Curry
Photographer: Jeff Schear
Executive Producer: Denis Giroux
Producer: Samantha Howes
Production Company: Studio 1 Digital

Thursday, February 10, 2011

McDonald's Gets Down to the Bear Necessities in New Ad 'Proud Papa'

This charming little McDonald's spot tells the common tale of a proud father celebrating his son's positive report card with some burgers and fries. Of course, the proud papa uses the bear necessities to get his kid a happy meal, as some unsuspecting tourists quickly find out. The commercial is a great example of the influence of the new Disney-esque anthropomorphizing of animals, where the grizzly bears are presented naturally but with human sensibility.


Credits:
Advertising Agency: Leo Burnett, USA
Chief Creative Officer: Susan Credle
Executive Creative Director: John Montgomery
Creative Director: Reed Collins/Bob Winter
Copywriter: Bob Winter
Art Director: Reed Collins
Agency Producer: Denis Giroux
Account Supervisor: Bob Raidt
Production Company: Hungry Man
EP: Cindy Becker
Producer: Mino Jarjoura
Director: Bryan Buckley
Editor: Chris Franklin

Wednesday, July 14, 2010

McDonald's UK The Weather Advert

Great new spot for McDonald's gives us a brilliant look at the weather in the UK and I'm Lovin It | McDonald's.
HLA director Simon Ratigan and Leo Burnett London have joined forces to create a stunning new McDonald’s campaign to honour the British weather.

The ad features graphical weather icons interacting with the real world, and was filmed on location in Derbyshire, Cumbria and Staffordshire at farms which supply McDonald's with their produce.
By visually celebrating our erratic, unpredictable weather conditions, Ratigan conveys the important role the climate plays on British and Irish farms. Via Best Ads on TV.
Credits:
Client: McDonald's
Agency: Leo Burnett London
Production Company: HLA
Director: Simon Ratigan
Creatives:
Graham Lakeland (Art Director)
Richard Robinson (Copywriter)
LISA TRNOVSKI (Producer)
Claire Taylor (Agency Producer)
Country: United Kingdom

Wednesday, June 2, 2010

McDonald's Gay Ad - Come As You Are

New ad for McDonald's titled "Come As You Are", that has been given a new title since hitting the net, "McDonald's Gay Ad".

McDonald's France has released a new ad campaign titled "Come as you are" which tries to show McDonald's restaurants as a place where people can feel free to be themselves.
Credits:
Advertising Agency: BETC Euro RSCG, Paris, France
Creative Director: Stéphane Xiberras
Agency Supervisors: Xavier Royaux, Christophe Defaye, Eugénie Lefebvre
Art Director: Jean-Michel Alirol
Assistant AD: Pierre Boutin
Copywriter: Dominique Marchand
Producer: Murielle Bruneau

Monday, May 17, 2010

McDonald's Joe and Frank Commercial

The newest ad for McDonald's gives us Joe and Frank, the lady Grace and smooth Jack sharing a few special moments at their local McDonald's restaurant.

Credits:
Client: McDonald's
Agency: DDB, Chicago
Group Creative Director: Bill Cimino
Executive Director of Integrated Production: Diane Jackson
Creative Director: Tim Souers
Art Director: Tim Souers
Associate Creative Director: David Oif
Copywriter: David Oif
Senior Producer: Mark Olson
Production Manager: Joann Baker
Production Company: MJZ
Director: Rocky Morton
Executive Producer: Jeff Scruton
Line Producer: Helen Hollien
Editorial Company: Finish
Editorial Company: The Whitehouse
Editor: Matthew Wood
Senior Producer: Kristin Branstetter
Colorist: Mike Mazur
VFX Director: Rob Churchhill
Technical Director: Todd Freese
Executive Producer: Mary O'Gara

Thursday, January 7, 2010

McDonald's and the Monopoly Free Parking Promo

To celebrate the return of the McDonald's Monopoly Game, they surprised local commuters across Western Canada with free parking in select parking lots.
Everyday over 1,500 lucky commuters landed in free parking spots, local radio stations alerted commuters where the free parking was located for the day and with the use of clever billboards and signs just like the Monopoly Free Parking from the game board; the parking lots were easy to spot.
Credits:
Advertising Agency: Cossette, Vancouver, Canada
Client: McDonald's Restaurants of Canada
Creative Directors: Rob Sweetman, Bryan Collins
Art Director: Scott Schneider
Copywriter: Jeff Shorkey